Soft Sell

Published March 25, 2015 by Maryanne

maryanne backMaryanne, 2011, photo by Darlene Foster

I was very happy going to my accountant yesterday. Not because I’m happy to pay taxes, but because I was able to share with him that my business is finally exactly the way I want it: author, journalist, book editor and public speaker.

Marketing was always in the mix, but I always hated it, though it was a lot of fun at times, especially when I scored. However, I’m so relieved that at this point in my life, the only person I’m promoting is myself (subtly).

When people say “no” I take it as a “no.” No means no, not maybe. No means moving on to the next person. Maybe means the same. I don’t harass people until they say “yes.”

And what is really cool about this method is that out of the blue, people contact me to speak or to write articles or to use my services. People find me via word of mouth, from my lectures or from my website. It’s the greatest feeling in the world when people come to you without you even trying.

I call this “spiritual marketing.”

Not too long ago, November of last year, I became a distributor of Young Living Oils. The person who got me on board makes a ton of money selling these oils. I hopped on board, not for the money — because face it, if making money is your ultimate goal, there are a ton of things you can do to make money — but because I believe in the product.

As a Young Living person I was taught the tools — to promote on Face Book, to have parties, to learn about the oils, to share with EVERYONE you know, etc.

I did none of that.

I got people on board, organically and honestly. By simply sharing what I loved about the oils when (AND IF!) they came up in conversation. One friend who came on board said she did so because I “wasn’t pushy.”

The words “Young Living” have a bad reputation. Some say it’s cult-like. Some use the oils and believe they are the end-all. Me, I love the oils very much and use them every day. I enjoy them. And I want to share them with those who can also benefit. And like every other good thing in my life — that is the end of it. Young Living Oils are a part of my life, not MY LIFE. I love Young Living Oils, but I am not of that cult. I’m merely in the corner, not in the spotlight and certainly not losing my religion.

Even if I made all the money in the world selling Young Living Oils, it would not stop me from doing other things I love like writing books and public speaking. I don’t see Young Living Oils as the “retirement plan” many say it is. Selling oils is just not creative enough to make me happy. (Though the creative health aspect of it excites me which is why I am so into it!)

My point is, some people get through life by being a hard sell. And that is not me. While my personality is pretty dynamic, I’m not a pushy person. I’m a live and let live type. All I have in life came to me in a natural way: My husband, my cats, my friendships, my career …

I’m not saying I’m a slacker. No, not by any means. But via the Law of Attraction, I ALLOW good things into my life. I do not FORCE them.

And guess what? I’m doing really, really good by this holistic method.

We live in a society where everyone wants everything fast. Women push men into relationships and marriage. People don’t climb the corporate ladder anymore, they sprint up skipping many great steps along the way. I have to say, as successful as some of these people are, I kind of feel sorry for some of them.

There’s a beauty in going slow and waiting for the all goodness in the world. I wish more people would see that. By being a late bloomer and taking my time, I think I enjoy my life more than those who whiz through it. I do take big chances though. I’ve left jobs without another lined up. Same with boyfriends when I was single. But that all falls into the category of not forcing things to happen.

I remember, back when I was 12, I dug a catchy hook in an Al Stewart song, “Nothing that’s forced can ever be right, if it doesn’t come naturally leave it.”

I took those lyrics to heart and still do. From dating boys to job hunts to finally running my business and being an amazing wife, kitty mom and friend … nothing should ever be hard or forced. Just enjoy your life and all you do — that is when the good fortune comes, when you’re relaxed about it.

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